Archive for the ‘Relationship Marketing’ Category

I spend much of my working day helping people develop profitable relationships both online and in their local market.If I’ve learned anything, it’s that networking is networking. For some reason many social networkers seem to forget all of the rules for building relationships the minute they log into their computer. As soon as they meet you they imediately pitch their product or opportunity. This is an approach that is doomed to failure and often results in their having their profile  [ Read More ]

Imagine what it would be like if every one of your clients was supporting you in your quest to succeed. Would they be providing referrals?  Would they be paying the full value for your services? Would they be buying more often? What would they be doing to help you that they are not doing now? Following the guidelines in this article can go a long way to making the above dream a reality. Vision It’s said that appreciation beats self-promotion  [ Read More ]

Most business owners and sales professionals drop the ball when it comes to recognizing and appreciating their clients, especially during the first 60 days. Why not use this natural tendency of others to slack off to separate yourself from your competition? Your clients will become enthusiastic supporters who talk to their friends about the special attention they’re getting from you. You’ll obliterate any buyer’s remorse. They’ll tell others how great it feels to know they’ve made the right choice. It  [ Read More ]